6 Strategies to Become A Trusted V.E.N.D.O.R.
Why do MSPs partner with vendors? Though the strategy behind this question is quite extensive, the theory is very simple: trust. As an MSP owner for 25 years, I know that I could not have grown my company without strong vendor relationships. Your solutions solve problems for my clients. The products and services you offer mitigate cyber-attacks, […]
The Five Ways I Use Emotional Intelligence to Keep My MSP Strong Through the Pandemic
Click here to read this article and others on ChannelPro. As I sit at my kitchen table—I needed a change of scenery from my desk—I have three employees out sick with COVID and two are awaiting test results (and thus quarantining). Two-thirds of our employees have been infected, and my MSP’s experience over the past […]
This One Thing Can Ruin Your Credibility in Q2!
And 3 Ways to Fix It! Well, here we are, April 2021, and the start of Quarter 2. I hope Q1 was productive and a positive sign of a profitable Q2. Major media outlets are posting a variety of articles outlining which Covid restrictions are being lifted and when. One key development in this process […]
Key Soft Skill for 2021: Empathy
Connecting emotionally with how others are feeling will not only build strong bonds among your team member but will strengthen client relationships too. Welcome to mid-February 2021! In the span of just over 40 days, we have seen a new administration take office, a vaccine rollout, civil unrest, and GameStop being a hot “stonk.” For […]
5 Ideas to Network Virtually During a Pandemic
I truly hope this latest message finds you and your family well. I don’t know about you, but I feel like I am still in a surreal state of mind. My family and I are taking many precautions to stay vigilant and safe. We instill these same protocols for my IT business too. While the […]
Why Patagonia Said No To A Sale
The Lesson Learned When Your Mission and Brand Do Not Align While waiting for my daughter to complete a ballet audition, I opened NYTimes.com and read a recent and interesting article (or it became a couple of articles) on the unintended phenomenon of how the “Patagonia Vest” has defined an industry and became a status […]
Office Holiday Party Etiquette
Five Tips to a Successful Event! As the Andy Williams song goes, “It’s the most wonderful time of the year!” The air is crisp, jovial family meals, vacation days, big sales at the mall and the dreaded, er…I mean exciting Office Holiday Party! In life, we are always seeking opportunities to create special memories to […]
Maintain a Growth NOT Fixed Mindset
Seven life and business lessons from a university president who overcame severe obstacles, via an MSP and channel pro image consultant. When I was just 2 years old, my Papa Al passed away due to a sudden heart attack. He was only 55. My grandmother was now a widow with six children, the youngest age […]
3 Strategies to Clean Your Closet and Achieve Your Goals
Happy New Year! What goals did you set for 2019? As I was sitting down thinking about my goals for this year, I really thought about following through on actions that get me excited and feel right, to me. I definitely added financial goals to my plan, however, I also added some specific Marketing strategies […]
5 Voice Strategies to Get Your Contract Signed, Not Declined
Make sure each word we voice to our clients, prospects, or employees is understood with zero misperception. “Your level of achievement, happiness, and satisfaction is directly correlated to your ability to emotionally connect with and move other people!”—Celebrity Vocal Coach Roger Love At a recent Technology Marketing Toolkit Quarterly Producers Club meeting, Robin Robins, founder […]