My Book

No matter how hard you train and coach your team to be the best at their skill or craft, inevitably something goes wrong during a client interaction which then leads to having to deal with retention issues. It’s a never-ending battle.

But what if the real problem is that mastering “perfect” job competence is an unrealistic goal and the real key to success is having your customers’ brand loyalty, so that when issues arise, trust is maintained, and you have the staying power to weather the storm.

Building brand loyalty is an intentional process that requires empathetic leadership and a learned set of tools and techniques that turn your tech-minded teams into influential BRAND Building Rockstars.

Lisa Shorr learned first-hand how to shift her leadership mindset and turn her struggling small technology business around to become a sought-after multi-million-dollar success.

She wants her evolution to be your evolution too!

Lisa turned the lessons she learned into an innovative and do-able, proven method, that focuses on developing strong relationships focusing on affective verbal and nonverbal communication skills, that she implements with her own team and Coaching other small businesses around the world.

Reading Your B.R.A.N.D. Unleashed, you will:

• Learn what is a Personal Brand and Why You Should Care
• Get crystal clear on the power of Intention versus Interpretation and how perception can either build credibility or crush it.
• Discover the 9 proven strategies that you can implement in your business today that will transform even the most challenging member into a B.R.A.N.D. Building Rockstar that clearly understands the value of client relationships and their impact on corporate success.

Your B.R.A.N.D. Unleashed is a game-changer! It’s chockfull of real-world stories, scripts and a plethora of interactive individual and team exercises that align with each strategy to teach how to build positive personal brands that retain clients for life.