This One Thing Can Ruin Your Credibility in Q2!

And 3 Ways to Fix It! Well, here we are, April 2021, and the start of Quarter 2. I hope Q1 was productive and a positive sign of a profitable Q2. Major media outlets are posting a variety of articles outlining which Covid restrictions are being lifted and when. One key development in this process […]
5 Ideas to Network Virtually During a Pandemic

I truly hope this latest message finds you and your family well. I don’t know about you, but I feel like I am still in a surreal state of mind. My family and I are taking many precautions to stay vigilant and safe. We instill these same protocols for my IT business too. While the […]
3 Strategies to Clean Your Closet and Achieve Your Goals

Happy New Year! What goals did you set for 2019? As I was sitting down thinking about my goals for this year, I really thought about following through on actions that get me excited and feel right, to me. I definitely added financial goals to my plan, however, I also added some specific Marketing strategies […]
FIVE BRANDING STRATEGIES WHEN TECHNOLOGY SKILLS ARE NOT ENOUGH

A couple of days ago, my high school daughter was given the task to write a short essay on whether technology connects us or disconnects us. With marketing running through my veins for over 25 years, my curiosity was instantly piqued. I looked at her sweet face and asked, “What do you think?” Her answer […]
Three Techniques to Owning & Sharing Your Story

Why is it so hard for so many of us to share our own success stories? This question continues to tug at me each day as I build Shorr Success. I recently had the honor of being a “Speed Mentor” (like Speed Dating only the participants are a professional mentee and expert mentor seeking a […]
Two Words That Make or Break a Brand

Wow! This past week in Rhode Island has been “cooler” than normal! Although the whipping wind has certainly put a bit of a chill in the air, I am referring to Rhode Islander’s reaction to our state’s newly proposed logo and slogan: Rhode Island: Cooler & Warmer.
Five Professional Image Tips Thanks to Marco Rubio’s Boots!

What would the media say about your professional image? The run for Presidential office has taken a turn. A shift from the pressing issues of the economy and global warming to the significance of Republican Senator Marco Rubio’s shiny black boots! Of course, this focus on fashion is a direct attempt at fellow Republican opponents […]
Build Employee Morale on a See-S.A.W.

Weeee! Up in the air, down to the ground. Then up and down. All the while giggling while our feet tap the group to propel us up once again! I have such fond memories of riding on a see-saw when my kids were young! This fond memory came flooding back to me after I watched […]
The Business Bite & Other Dinner Etiquette Tips

How many business dinners have you attended where your final memory of your dinner companion was chewed food discarded on the side of their plate or strands of spaghetti slowly being slurped into their mouth? Disgusting, right!? Question: Do table manners really impact our image?
Five Tips to Transition Your Wardrobe from Summer to Fall!

Do you have a favorite summer work dress? Is it in a color or style that flatters your silhouette? I have a couple of those dresses in my wardrobe. I am NEVER ready to take these pieces out of commission to prepare my wardrobe for the impending colder months. Alas! You do not have to […]