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Shorr Success

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This One Thing Can Ruin Your Credibility in Q2!

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And 3 Ways to Fix It!

Eric in a typical Covid Look!
My husband, Eric Shorr, wearing a Covid “Virtual” look of Business on top & PJs on the bottom! Are you guilty of this too?

Well, here we are, April 2021, and the start of Quarter 2.  I hope Q1 was productive and a positive sign of a profitable Q2.

Major media outlets are posting a variety of articles outlining which Covid restrictions are being lifted and when.  One key development in this process is the allowance of businesses to enable a larger capacity of their employees to come back to the office.

The reality is that many offices will either remain totally remote or incorporate some sort of “hybrid” work environment where the term “office optional” will be added to their Employee Handbook.

The exciting idea behind all of this is that we can start connecting in-person once again!  We might even start to spend a bit less time smiling at your colleague’s face through a computer monitor and a bit more time staring into someone’s actual eyes! Seems like such a novel idea!

The One Thing That Can Ruin Your Credibility in Q2!

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5 Ideas to Network Virtually During a Pandemic

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How are you Virtual Networking ?I truly hope this latest message finds you and your family well.  I don’t know about you, but I feel like I am still in a surreal state of mind.  My family and I are taking many precautions to stay vigilant and safe.  We instill these same protocols for my IT business too.

While the virus is looming, I am doing all I can to ensure both of my businesses are booming!  I asked myself, how will I still be able to connect with my clients and prospects now that we are all homebound?

My favorite and most effective form of networking was in-person, public speaking at in-person events.  I love connecting with my target audience and delivering content on enhancing personal and corporate brands, that can be implemented right away. Thanks to Covid, I had to pivot and find my “new networking normal.”  The answer:  hit the virtual airwaves! [Read more…] about 5 Ideas to Network Virtually During a Pandemic

Maintain a Growth NOT Fixed Mindset

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Seven life and business lessons from a university president who overcame severe obstacles, via an MSP and channel pro image consultant.

Click here to read this article and others on ChannelPro.

When I was just 2 years old, my Papa Al passed away due to a sudden heart attack. He was only 55. My grandmother was now a widow with six children, the youngest age 5. Life had thrown Grandma Belle a severe curveball.

Resilience should have been Grandma Belle’s middle name, however. At the time, she and my grandfather were building a business together selling skincare products. My grandfather was the natural lead generator. While selling men’s suits for the now-defunct Filene’s department store, he would talk to his customers’ wives (prospects) about the youthful benefits of proper skincare. [Read more…] about Maintain a Growth NOT Fixed Mindset

3 Strategies to Clean Your Closet and Achieve Your Goals

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Structured look is perceived as a Leader.
Casual attire is perceived as low authority.

Happy New Year!  

What goals did you set for 2019?  As I was sitting down thinking about my goals for this year, I really thought about following through on actions that get me excited and feel right, to me.  I definitely added financial goals to my plan, however, I also added some specific Marketing strategies that align with my mindset AND will introduce me to clients that value my services and inspire me to keep growing.

Have you ever thought of cleaning your closet as an inspirational goal?  Did you just cringe or declare under-your-breath a resounding “NO!” Keep reading, my goal is to inspire you to take action!  [Read more…] about 3 Strategies to Clean Your Closet and Achieve Your Goals

5 Voice Strategies to Get Your Contract Signed, Not Declined

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Make sure each word we voice to our clients, prospects, or employees is understood with zero misperception.

“Your level of achievement, happiness, and satisfaction is directly correlated to your ability to emotionally connect with and move other people!”—Celebrity Vocal Coach Roger Love

Click here to read this article and others on ChannelPro.

At a recent Technology Marketing Toolkit Quarterly Producers Club meeting, Robin Robins, founder and CEO, opened her training with one trending question: “Do you hear Yanny or Laurel?” She proceeded by playing the recording from Twitter. A poll of the room revealed that the attendees were divided: Several heard Yanny, while the others heard Laurel (which happens to be the original word!). [Read more…] about 5 Voice Strategies to Get Your Contract Signed, Not Declined

Busting the MSP Myth That Appearance Doesn’t Matter

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You have seven seconds to make a first impression. What message do you want your appearance to convey to customers and prospects?

Click here to read this article and others on ChannelPro.

I participated in an initial sales meeting once that “looked” like this: The first salesperson sat in my conference room chair in a too-tight button-down untucked shirt, exposing bulging buttons and abdominal hair. His female colleague wore jeans and a tank top that was distractingly low. The only professional aspect of her outfit was a snug black blazer.

If you were in that meeting, where would your attention be? Bulging belly, cleavage, or their pitch?  [Read more…] about Busting the MSP Myth That Appearance Doesn’t Matter