Why is it so hard for so many of us to share our own success stories? This question continues to tug at me each day as I build Shorr Success.
I recently had the honor of being a “Speed Mentor” (like Speed Dating only the participants are a professional mentee and expert mentor seeking a business not a love connection!) at the Center for Women and Enterprise, Women Business Leaders Conference. The conference was brimming with brilliant women specializing in so many professional directions!
As a second year Speed Mentor, my anticipation was piqued wondering what marketing or branding questions were coming my way? The first woman sat down. Then the next and the next. Each woman shared their story in words, brochures and web pages. Each story touted the many fantastic benefits of their product line or business concept; nutritional analysis, expert engineers, team development, top-of-the-line technology offerings. As each woman sat down, I listened in awe to their innovative ideas and plans for implementation. To my delight, many of those ideas are already in motion and profitable.
A consistent answer continued to arise whenever I asked the question, “can you share some success stories your business has achieved?” [Read more…] about Three Techniques to Owning & Sharing Your Story